<div dir="ltr"><div class="gmail_default" style="font-family:arial,helvetica,sans-serif;display:inline"><span style="font-family:Arial,Helvetica,sans-serif;font-size:13px;line-height:21px;background-color:rgb(245,245,245)"><font color="#252525">Scholarly content is increasingly being discussed, shared, and bookmarked online by researchers. Altmetric is a start-up that focuses on tracking, collecting, and measuring this activity on behalf of publishers; here we describe our approach and general philosophy. Over the past year we have seen sharing and discussion activity around approximately 750,000 articles. </font><b><font color="#ff0000">The average number of articles shared each day grows by 5-10% a month.</font></b></span></div>
<div><div class="gmail_default" style="font-family:arial,helvetica,sans-serif;display:inline"></div><div><div class="gmail_default" style="font-family:arial,helvetica,sans-serif;display:inline"></div>h<div class="gmail_default" style="font-family:arial,helvetica,sans-serif;display:inline">
</div><div class="gmail_default" style="font-family:arial,helvetica,sans-serif;display:inline"></div><div class="gmail_default" style="font-family:arial,helvetica,sans-serif;display:inline"></div>ttp://<a href="http://figshare.com/articles/Enriching_scholarly_content_with_article_level_discussion_and_metrics/105851">figshare.com/articles/Enriching_scholarly_content_with_article_level_discussion_and_metrics/105851</a></div>
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